Tent Talk, the farmers market podcast
Whether you’re a farmers market manager, a farmer or food maker selling at farmers markets, a policy maker or market supplier, Tent Talk is the podcast for you!
How to listen to Tent Talk
Stream our most recent episodes below or find Tent Talk wherever you regularly get your podcasts. With a new episode every Monday, Tent Talk brings you new farmers market knowledge on a weekly basis. There is so much that goes into farmers markets, and so many interesting people involved, we will never run out of material!
Search by keyword, topic or guest to find the episode you’re looking for!
Episode 300: Celebrating 300 Episodes of Tent Talk
It's hard to believe that we've produced 300 episodes of Tent Talk, the farmers market podcast, since we started almost five years ago. You'd think we might run out of things to talk about, but nope! There are so many ideas to explore, questions to ponder, and issues to delve into.
Episode 299: Market Interns: Eat, Work, Learn!
Call it internship, apprenticeship or learning by doing, it's all about training the next generation of farmers, foodmakers and market managers on the job. On this week's episode we talk about how interns can help your market and ways to make those programs beneficial for both sides.
Episode 298: Nino Budabin McQuown: National Farmers Market Week Prep
It's the 25th anniversary of National Farmers Market Week. Get ready to get ready with the Farmers Market Coalition Toolkit, it's available now. Join us as we chat with Nino Budabin McQuown of FMC about all the best ways to use the week to raise your farmers markets' profile.
Episode 297: Sagdrina Brown Jalal: Juneteenth is Just a Beginning
Juneteenth is coming up, are you ready? We discuss simple ways to make your farmers market more inclusive, keeping the momentum going as Black Business Month and National Farmers Market Week intersect, and more!
Episode 296: Vendor Story: Not Your Nonna's Sauce Co.
We love a good vendor story almost as much as we love Not Your Nonna's nut-free pesto, full of locally grown basil. Adrianna Zizzo operates her pasta sauce business in six farmers markets a week. Her fledgling business weathered pandemic protocols shortly after she launched. This summer her business is celebrating its five year anniversary. Devoted to using locally grown ingredients and no preservatives, Adrianna has built a devoted customer base and an extended market family.
Episode 295: David Thayer: America's Farmers Market Celebration 2024
It's a celebration, it's a contest, it's two exciting things at once and it kicks off this coming weekend. American Farmland Trust has operated America's Farmers Market Celebration for 16 years now. It offers a great chance to make your market more visible and engage your shoppers. The cash prizes are an added bonus. This year's contest is shorter and maybe a little sweeter than last year's, with some new rules in place.
Episode 294: Welcome Back to Tent Talk
We’re baaaaack! Did you miss us? After our short recording hiatus, listen in to find out where we’ve been and where we’re growing next.🌱 It’s been a busy spring, and we’ve got a lot cookin’ over here.
Episode 293: Brent Preston: Farming for Good
The work you do farming, or bringing small farmers and shoppers together, is vitally important. Brent Prestion spoke at InTents: The Farmers Market Conference 2019 about his time as an organic farmer, the effects of farming on the environment and how farmers and consumers can change those.
Episode 292: Encore Episode: Promotional Vendors at Your Service
Would you get a chiropractic adjustment or purchase a time share at the grocery store? If you answered no, then why would you expect to find those services at the farmers market? This week on Tent Talk we discuss the pros and cons of hosting service providers and informational/promotional booths at your farmers market.
Episode 291: Encore Episode: Pirate Vendors
Pirate vendors, aargh! No, we’re not talking about buccaneers that sail the seven seas, we’re talking about sellers and solicitors that set up in or around a farmers market as unofficial vendors. Though usually well-intentioned, hawkers, buskers, petitioners, and street vendors can confuse shoppers about where and when the actual farmers market begins, encroach on sales, and could potentially be a liability for farmers market operators.
Episode 290: Encore Episode: Make Your Farmers Market Opening Grand
Opening a new farmers market or starting a new season at an existing one is exciting. A lot goes into getting ready to launch, and building up to a truly grand opening. Building awareness and anticipation for both the community and your family of farmers and vendors means a busy opening day. Planning for the natural cycles of a new market will keep everyone's enthusiasm and commitment strong.
Episode 289: Encore Episode: Communicate with your Market Community
Communicating with your farmers market community can take a lot of forms nowadays. Do you send emailed vendor advisories? Use a private Facebook or Instagram group? Smoke signals or carrier pigeons, maybe? One way or another it's important for farmers, vendors and managers that everyone stays in the loop. In this episode Catt and Brijet and Justine are joined by market directors Gina Johnson from Madison, Illinois, and Rebecah Boynton from Nashville, Tennessee.
Episode 288: Market That Merch
What do farmers market people bring home from vacation? Our first stop is always is the local market, and farmers market merch is our favorite souvenir. Selling shopping bags, t-shirts, water bottles and magnets can add to your income stream and also provide a valuable marketing tool. Depending on local regulations, farmers and vendors can also use swag to remind people of where they found that amazing tomato or bread.
Episode 287: Welcome to the Info Booth
Your Info or Welcome Booth is your market home away from home. It's often the place that shoppers and farmers and vendors find your team, where you sell fun merchandise, and where you process SNAP EBT transactions. All the things that apply to making farmers' and vendors' booths effective apply here too.
Episode 286: Taking Funding for Granted with Melissa Siwiec
What project could you complete if you had funding? The deadline for submitting Farmers Market Promotion Program grants is just 51 days away. This week, we chat with Melissa Siwiec, executive director of Pennsylvania's historic Lancaster Central Market, about the process of applying for and then implementing an FMPP funded project.
Episode 285: Live From InTents 2024
Our Live from the InTents Conference episode has become an annual tradition, and it's one of our favorites every year. Tent Talk producer Leandra Hayes sat down with conference attendees and asked them to share the best part of their market day. They made us laugh, and cry and sometimes say, "What the heck?"
Episode 284: Moving Your Market
Moving a market is not as simple as scooting a tent or two down the street (not that scooting any tents is without drama.) Sometimes you lose part of your site to a construction project, sometimes a conflicting annual event happens and you have to move the entire market for a day. Finding a new site that can accommodate an established event is a puzzle.
Episode 283: Best of Tent Talk: Application Excavation
Are you a farmer or small food business trying to navigate finding spaces to sell at farmers markets? Are you a farmers market manager buried in application emails and trying to find the perfect needles in that haystack? In this episode we're chatting about how we process applications for our markets and approaches used by some of our fellow market managers.
Episode 282: Social Media is a Team Sport
Plenty of us have a love-hate relationship with social media.There's nothing like it right now for keeping shoppers up to date on market offerings days and times, and helping your farm or bakery stand out at a busy market. It's free, sort of. It takes so much time. It's so effective, until they change the rules. It's a trick to find the sweet spot between sharing honest views of your business and your life and maintaining boundaries.
Episode 281: Farmer Julie Stoner Has Eggs in a Few Baskets
Farmers Julie of Stoner Family Farms has diversified her products to achieve better sales at her farmers markets. Her farm is a family operation, and the market business is her baby. Bringing her daughters into the tent helps lighten the load, and teaches them all the things that small business owners learn along the way.