Episode 282: Social Media is a Team Sport

Plenty of us have a love-hate relationship with social media.There's nothing like it right now for keeping shoppers up to date on market offerings days and times, and helping your farm or bakery stand out at a busy market. It's free, sort of. It takes so much time. It's so effective, until they change the rules. It's a trick to find the sweet spot between sharing honest views of your business and your life and maintaining boundaries.  Listen in as Catt and Brijet discuss the best ways for market managers and vendors to work together to increase sales, including:

• Specific tips for markets and farmers and vendors to amplify each other's posts 

• The challenges of outsourcing farmers market social media

• Defining "free" and remembering that time is money

• Using social media to make your booth a magnet at a busy market

• Making sure all your eggs aren't in one basket, in case someone trips

Need more marketing help? Check out our online Market for Markets class https://www.farmersmarketpros.com/marketing-for-markets