Episode 195: Max Petrich on leaping into CPG via farmers markets

This week on Tent Talk we're joined by Max Petrich, Vendor-101 grad and founder of San Diego Tempeh. Max sells his soy-free fermented products at farmers markets in San Diego and has also built a thriving wholesale business. After a brief hiatus from farmers markets, he’s back with a banging new display and a spring in his step! In this episode we hear the story behind San Diego Tempeh and how Max and his team are pushing full steam ahead into the wholesale game. We also chat about the benefits of taking a temporary break from markets to avoid burnout.

This week's episode is made possible by support from Sarah Delevan Consulting.