Episode 235: Tent Talk Live: Marketing: It's Not Just For Shoppers Anymore

This week we’re sharing another live recording from the InTents: the Farmers Market Conference 2023 held in San Diego last month. In this Tent Talk Live episode, you’ll hear a presentation titled “Marketing: It’s Not Just for Shoppers Anymore” from Christine Hawks who manages Columbus’ Worthington Farmers Market, the largest year-round market in Central Ohio. As a Certified Farmers Market Manager and recently certified Ohio Master Urban Farmer, Christine serves as an ambassador for local food and entrepreneurs. She believes that food is transformative, affecting change in community health and wellness, access, equity, education and understanding. Fueled by that belief and a recent grant award, Christine is expanding her farmers market’s outreach through an experiential learning collaboration with a local high school and with a variety of cooperative programs with other local organizations.

This week's episode is made possible by support from USDA, Square, MarketWurks, Farmers Market Coalition, The Food Corridor and American Farmland Trust.